Lunaz, the British firm renowned for its electric conversions and restoration of classic automobiles, is dramatically increasing its production capabilities at its Silverstone facility. This expansion is a direct response to exceptional demand from the United States market, where all current build slots for their meticulously upgraded Range Rover Classics and Aston Martin models have been secured by collectors. The company is set to implement a second production shift and aims to create roughly 40 new positions within the next two years, reinforcing its commitment to British design and engineering excellence.
Lunaz Boosts Silverstone Operations as US Collectors Drive Demand
Following its entry into the American market in 2026, Lunaz quickly identified the United States as its primary driver of international growth. The surge in orders for its bespoke classic Range Rover and Aston Martin vehicles has pushed the capacity of its 65,000-square-foot Silverstone facility to its limits. To meet this escalating demand without compromising delivery times, Lunaz has decided to double its workforce and introduce an additional production shift. This strategic move will enhance various in-house processes, including vehicle restoration, body panel fabrication, powertrain integration, interior finishing, and final assembly, all conducted at its Northamptonshire base.
The company's current production plan for the Range Rover Classic is capped at 25 vehicles, a limit imposed by manufacturing capacity rather than a lack of consumer interest. A substantial portion of these 2027 build slots has already been claimed by American enthusiasts. This hiring initiative by Lunaz is viewed not merely as an increase in personnel but as a crucial investment in preserving and advancing traditional British craft skills. The Silverstone region, being a hub for motorsport and specialized manufacturing, offers Lunaz a rich talent pool, attracting both seasoned engineers and emerging professionals to its ranks.
Crafting Timeless Classics with Modern Innovation
Each Lunaz commission begins with a complete strip-down of a classic Range Rover, restoring it to its bare metal foundation. The vehicle is then meticulously rebuilt, incorporating either Lunaz's advanced electric powertrain or a contemporary LS3 V8 engine. Both engine options deliver over 350 horsepower, a significant upgrade from the original 3.5-liter engine. Clients have the freedom to choose from various body styles, including two-door, four-door, long-wheelbase, or convertible configurations, and then collaborate with a dedicated Lunaz designer to personalize colors, leather finishes, and interior trims. This bespoke approach is exemplified by recent projects, such as a vibrant green "Kermit" model with a Pop Art-inspired interior and a deep green "Nevada" version featuring ivory leather and woven heritage fabrics.
Lunaz applies the same rigorous customization and engineering philosophy to its Aston Martin projects. The company's DB series, launched to commemorate the DB model's 60th anniversary, features a hand-built 5.0-liter V8 engine producing 350 horsepower, marking Lunaz's first internal combustion project to integrate Formula One-derived engineering. Every vehicle, regardless of whether it's powered by gasoline or electricity, undergoes comprehensive re-engineering of its steering, suspension, and braking systems. The interior receives a fully custom finish, reflecting the client's preferences. Lunaz observes a similar pattern of growing US-led demand for its Bentley, Rolls-Royce, and Jaguar commissions, mirroring the success seen with the Range Rover Classic.